David Searns
how recruiters compete with social media temp aps.
Are the temporary staffing apps popping up on social media just a nuisance – or are they a real threat to your staffing agency? If you’re unfamiliar, temp apps allow job seekers to create profiles and sign up for work right through their phones, enabling employers to completely bypass staffing agencies. There is no question...
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Modern Staffing Website Updates
Classified ads? The recruiter’s “little black book”? The weekly “hot candidate” fax? They’re marketing dinosaurs. In truth, most aspects of staffing, marketing and technology have evolved dramatically in the past 20 years – and websites have experienced some of the most sweeping transformations. Years ago, Web 2.0 changed the game for our industry, and there’s...
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Working with Indeed's 2017 Policy Changes Through SmartSearch
Unless you’ve been living under a rock, you’re aware of the upcoming policy change Indeed announced several weeks ago. While industry professionals are speculating about the reasons behind Indeed’s announcement, the impact is clear: Indeed’s Policy Change Effective January 7, 2019, if you want your jobs to be on Indeed, you must be sponsoring your...
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how can you create better marketing content for your recruiters.
It’s everywhere you look: Facebook, Twitter, Instagram and LinkedIn. Company websites. YouTube. Email. Direct mail. It’s content marketing – and you’ll find it anywhere business communication is happening. What is content marketing? If you’re not familiar with this marketing technique, it’s about using ideas to capture attention, and then getting people to take an action....
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