Your eyes glaze over. Your head starts spinning. Your brain hurts. Are you stuck in a nightmare 400-level college class? Nope, it’s worse: You’ve just read the first few sentences of a blog post about using programmatic job advertising software to manage recruitment spend. It’s fine; I’m used to it! As soon as the word...Read More

The Milestones in Leadership Summit was held on May 17 in sunny Huntington Beach, and we were graciously invited by our partner and sponsor, of this event, PTS Advance. Just a short drive away from our main office, the gorgeous Hyatt Regency hotel played host to over 500 leaders in all aspects of business. This...Read More

First off, what IS a messaging strategy? A messaging strategy is your agency’s guide for creating clear, compelling marketing communications that: Concisely define who you are and what you do Distinguish your firm from market competitors Resonate with employers and job seekers Guide copy for your website, sales collateral, social media profiles and posts, job...Read More

To help fill the gap between old and new recruitment methods, the Society for Human Resources Management (SHRM) Hawaii Chapter and the Social Media Club of Hawaii teamed up to present SourceU Hawaii 2019, an advanced training workshop on tactical candidate sourcing & recruiting, on Thursday, March 7, at the Prince Waikiki Hotel. This comprehensive...Read More

Still, think chatbots are creepy and impersonal? It’s time to shift your mindset. Mobile technology has taken over the staffing and recruiting landscape. Instantaneous, global exchange of information is now the norm. Job seekers’ and employers’ expectations for real-time service are rising. People want on-the-go, 24/7 service across communication channels. Your competitors rapidly adopt automated...Read More

As of last fall, researchers have shown that 51% of content marketers are now leaning on interactive content to engage visitors. While you might think of this as the realm of media or commercial sites, this approach can also be helpful for a recruitment agency website. While your site is primarily to attract employers and...Read More

Staffing World had so much to offer in every aspect of the staffing industry. From breakout sessions focused on managing a top-performing sales team to advocating Women in Leadership Roles. Staffing World provided their attendees with the Strategies and Solutions to tackle the Industry’s biggest challenges. My time was spent mainly in the exhibit hall...Read More

Showing appreciation for what I have plays an important role in my life and business. I have the good fortune of working with great clients, wonderful vendor partners and dedicated and hardworking employees. These three groups have helped me to build a thriving business, and I am thankful for each and every one of them…...Read More

Initially, many people believed social media to be a fad, but it proved itself to be a fact over time. It was created by a society demanding entertainment and information at lightning-fast speeds, its growth is organic, and it thrives on societal energy. Social media provides an entrée into people’s lives you may not have...Read More

What we learned at the 2018 CSP Conference. We loved attending the 2018 California Staffing Professionals Conference (CSP), and we’re proud to support this outstanding event. We connected with clients, vendor partners, prospects and learned a lot from some of the best minds in the staffing industry. This year’s event was held at the lovely...Read More